Social Recruiting has Become the Norm…

Are you hurting your job chances by not being on social media?  It’s astonishing how many recent college graduates underutilize or do not utilize these essential tools at all for job search, especially when the new standard for most human resource departments is to begin their search online.  Social recruiting has become the norm…

Not on Facebook?  How about Twitter and LinkedIn?  If you’re not on these social media sites, you are setting yourself up for potential failure.

Ninety-two percent of U.S. companies are using social media to find talent according to a survey conducted by Jobvite.  This is up from seventy-eight percent just five years ago.  Job seekers need to understand that social recruiting has become the norm for HR and recruiters alike. The survey also states that seventy-three percent made a hire through one of the online social networks.

Here is some advice for those still reluctant to get on board with social media:

Jump onto LinkedIn – don’t wait!

Ninety-three percent of HR departments search LinkedIn for candidates.  Eighty-nine percent who made hires did so through LinkedIn at least once.

Why do HR departments and recruiters favor LinkedIn?  It’s viewed as the top professional social network and LinkedIn profiles look like digital resumes; instant information at their fingertips.

Show your talents on Facebook

Scouring Facebook for talent is part of what two-thirds of recruiters are doing – and – they are making hires there as well.

Aside from your professional profile on LinkedIn, Facebook allows you to add more personal talents.  Recruiters like to see memberships in professional organizations – volunteering or donating to nonprofits.  What better way to show your philanthropy than through photos of you helping build houses for low-income families or donating time to the local food bank?

Now that you’ve made the decision to join the rest of the job seekers online, keep in mind these social media no-no’s!

  • Do not talk about drugs
  • Do not talk about sex
  • Do not use profanity
  • Do not use poor grammar (Oddly enough this was the top complaint)
  • Do not complain about your current job or boss

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