Global Marketing Manager - Biotech

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Job ID: 7475
Job Title: Global Marketing Manager – Biotech
Location: Greater Chicago,

To view a brief video about this opening click here: https://www.youtube.com/watch?v=i2V6pcqPR8E

High-growth portfolio. Global footprint.
A global supplier of innovative diagnostic tests is expanding its commercial team and adding a Global Marketing Manager professional. Their market-leading portfolio of products focuses on infectious diseases and has a significant presence in hundreds of emerging and established markets.
The product portfolio is large and dynamically growing with multiple launches on deck. Both HCPs and consumers use the dx tests, with significant growth to come as products address unmet needs in multiple diseases.

Responsibilities:
In this high-profile assignment you will identify unmet needs, develop strategies and implement marketing plans for a franchise of tests used to diagnose infectious diseases. Patient and HCP needs are exponentially growing. There are many unmet needs and underserved patients, so much to define and grow in the role. The role mostly focuses on upstream pipeline planning on a global scale with some downstream marketing focusing on a handful of key global markets. You will work with country managers in different regions to understand underserved needs, move products to regulatory approval and help them adapt the marketing strategies for their unique marketplace needs, including product approval, pricing and distribution issues.

Specific duties include customer need identification, competitive analysis, market segmentation and product launches. You will lead the innovation pipeline and multi-year strategic direction as well as move new product development to regulatory submissions. The target customers are infectious disease physicians and c-suite professionals in the clinical diagnostics market, as well as laboratory personnel, so a major element of the role is to craft the value proposition for the franchise and set go-to-market strategy. The environment is data-driven, so the ability to make and defend recommendations with data is a core skill for this role. Due to the high-profile nature of these products, you will routinely present to the executive team. Other responsibilities include messaging, development of marketing materials, external agency management, and product positioning strategy. You will also work on cross-functional teams with counterparts in Sales, R&D, Clinical, and Regulatory, and present to senior management on a routine basis. Overnight travel is estimated at 20%.

Qualifications:
The successful candidate will have the following attributes:
• 5+ years of work experience in the Medical Technology industry (Diagnostics, Biotech, Medical Device or Pharmaceutical)
• Upstream and downstream marketing experience
• Experience with both product launch and established products
• Strong communication and presentation skills
• Bachelor’s degree or better in Life Sciences is required; MBA or other advanced degree is strongly is preferred

A highly competitive base salary is provided, along with an industry leading bonus and corporate benefits package. This position will be based in the Chicago area; financial assistance for relocation is provided.

If you are a self-starter who enjoys the challenges and rewards of working in a technical, high-growth market, and if your background matches these qualifications, please apply.